A 30-year history of marketing fruit in the Middle East has cemented Capespan Middle East’s relationships with distributor partners, building our brand value to great advantage.
Capespan does business with the largest importers in this region and is recognised as the market leader in the Middle East. Because what matters most in this market are personal relationships based on integrity and honesty. Despite being an open-for-all market with no restrictions on importing fruit, the highest standards in fruit and a world-class supply chain are expected. Fortunately, the much sought-after Goldland and Cape brands are known to deliver consistent quality.
With good customer relationships being the cornerstone, the company prides itself on satisfying customer needs, building brands, protecting and gaining market share, coordinating and delivering the right product at the right price.
As the only South African exporter with an office in the Middle East, Capespan Middle East - in conjunction with our distributors – provides continued quality and brand support to ensure long-term sustainability and growth.